| PRODUCT INFORMATION |
| Model Number: |
DYS229 |
| Description： |
Wholesale mid waist women’s cotton thong underwear with soft stretchy fabric and zigzag stitch waistband. OEM private label factory supply, in stock for influencer brands, DTC stores, and wholesalers. |
| Material: |
95%Combed Cotton 5%Spandex |
| Size: |
Standard American / European Size - S / M / L/ XL |
| Color： |
Stock 12 colors, or welcome to create your own color |
| MOQ： |
120 pcs, support mix sizes & colors |
| LOGO: |
Heat Transfer, Silk-screen Printing, Silicone Gel, Embroidered |
| Specification: |
Breathable, Four-Way Stretch, QUICK DRY, Anti-Bacterial, Sweat-Wicking |
| Delivery time: |
Stock products ship within 7days, OEM&ODM deponds on requirements & qty, normally 10 - 30 days after all details confirmed |
| Payment terms: |
T/T, Paypel,Western Union, Trade Assurance |
Wholesale Mid-Waist Women’s Cotton Thong Underwear
OEM Private Label Stretchy G-String with Zigzag Stitch Finish
Product Overview – Designed for OEM, Influencer & Wholesale Brands
The Wholesale Mid-Waist Women’s Cotton Thong Underwear is a factory-developed, market-ready lingerie style created for independent brands, influencer-led labels, and global wholesale buyers. This design combines a flattering mid-waist thong silhouette with soft cotton stretch fabric and refined zigzag stitching at the waistband and leg openings. Positioned for Western DTC markets, this product delivers a balance of everyday comfort, sexy minimalism, and scalable OEM production capability.
Unlike basic low-rise thongs, this mid-waist style offers improved stability and body coverage while preserving the clean, confident appeal of a classic G-string. It is an ideal in-stock solution for Shopify brands, social commerce sellers, and private-label underwear programs looking to launch quickly with a proven core item.
Mid-Waist Thong Design – Balanced Fit for Everyday Wear
This women’s thong features a mid-waist cut that sits naturally on the hips, offering a more secure and flattering fit compared to ultra-low-rise styles. The mid-rise waistband helps prevent slipping or rolling, making the underwear suitable for all-day wear across multiple activities.
The silhouette enhances natural curves without feeling restrictive, aligning with Western lingerie trends that favor wearable, confidence-boosting designs over overly tight shapewear.
Classic Thong Back – No Visible Panty Lines
The streamlined thong back eliminates visible panty lines under fitted clothing such as dresses, leggings, skirts, and denim. This makes the underwear highly practical for everyday outfits while maintaining a sexy, minimal aesthetic.
The G-string-inspired back design is clean and modern, appealing to consumers who want lingerie that looks confident yet effortless.
Soft Cotton Stretch Fabric – Breathable & Skin-Friendly
Made from cotton-rich stretch fabric, this thong provides excellent breathability, softness, and moisture absorption. Cotton fibers allow airflow and help regulate temperature, reducing discomfort during extended wear.
The added stretch ensures flexibility and freedom of movement, allowing the underwear to adapt naturally to different body shapes. This fabric combination supports high comfort standards expected by Western consumers.
Zigzag Stitch Craftsmanship – Functional & Aesthetic
The waistband and leg openings are finished with zigzag stitching, a key quality and performance feature of this product.
Benefits of zigzag stitching include:
·Enhanced elasticity and stretch recovery
·Reduced pressure marks on skin
·Improved durability during repeated wear and washing
·Clean, professional finish that elevates perceived quality
This stitching method ensures the thong remains comfortable without cutting into the skin, even during long periods of wear.
Lightweight & Flexible Construction
The lightweight structure of the fabric ensures a barely-there feel while maintaining enough support for daily use. The thong moves naturally with the body, making it suitable for lounging, workdays, travel, and casual wear.
This balance of flexibility and stability improves overall user satisfaction and supports repeat purchases for brands.
Minimalist Solid Color Aesthetic
The solid-color design keeps the product visually clean and versatile. It allows brands to easily integrate this thong into capsule collections, seasonal color launches, or multi-pack offerings.
The minimalist appearance also makes it ideal for influencer marketing, product photography, and lifestyle branding.
Plus Size Friendly & Inclusive Fit
This mid-waist thong is available in an extended size range, including plus sizes, ensuring inclusivity and broader market appeal. The stretch fabric and thoughtful pattern design accommodate different body shapes without compromising comfort or appearance.
Inclusive sizing aligns with modern Western values around body positivity and diversity, helping brands connect with wider consumer segments.
Private Label & OEM Factory Customization
As a factory-direct OEM product, this thong supports full private-label customization, including:
·Custom logo printing (heat transfer or other methods)
·Size labels and care labels
·Packaging design (bags, boxes, brand inserts)
These options allow brands to create differentiated products while minimizing development time and cost.
In-Stock Wholesale Program – Fast & Flexible Launch
This style is offered as an in-stock wholesale item, enabling fast production turnaround and reduced lead times. It is ideal for:
·Influencer product drops
·Market testing and trend validation
In-stock availability lowers inventory risk and supports agile scaling for growing brands.
Durable Quality for Long-Term Wear
Despite its lightweight and minimal design, this thong is constructed with durability in mind. Reinforced seams and quality stitching help maintain shape, elasticity, and color after repeated washing.
This reliability reduces return rates and supports long-term customer satisfaction.
Ideal for Multiple Sales Channels
This mid-waist cotton thong performs well across:
·Shopify & DTC brand websites
·Boutique and wholesale distribution
Its combination of comfort, fit, and OEM readiness makes it a strong foundational product for lingerie collections.
Target Market & Brand Positioning
The product appeals to women seeking underwear that is sexy, comfortable, and wearable. It aligns with brands that emphasize confidence, simplicity, and everyday functionality. Influencer brands benefit from its clean look, flattering fit, and strong visual appeal.
Conclusion
The Wholesale Mid-Waist Women’s Cotton Thong Underwear offers a commercially proven, trend-aligned solution for modern lingerie brands. With breathable cotton stretch fabric, zigzag stitch craftsmanship, inclusive sizing, and factory-direct OEM support, it is an ideal choice for influencer-led and DTC underwear collections seeking fast growth and consistent quality.
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